Wednesday, March 27, 2013

Leo Brouwer Final Book Cover

Here is my final book cover of the classical composer Leo Brouwer. I will start with my color scheme which is a burnt orange.  I choose this color  because it brings out the back and white photo of the artist. It makes it contemporary yet old fashion, plus it catches the eye. In my typography I used two types of font, Slom which has a standard font and School house Cursive B which is a type of script. I used a yellow color so that there is a contrast effect to the background color.
The black and white photo I kept in a grayscale and did plenty of touching up on his face, legs and hands. The original photo was taken at a low quality so I increased the resolution to about 300 and manually adjusted the brightness/contrast.  
I also did not have InDesign and did the best I could with  aligning and measurements. I was trying to design a book that was mysterious and unique well maintaining a classical feel. I hope I got close!


                                                                                                                                                                                                                               

Tuesday, March 12, 2013

Awareness Poster:Childhood Obesity

Childhood obesity is a growing issue in the United States for quite some time. Last semester I did a research paper on obesity affecting children and adults.                                                                             
According to the CDC Childhood obesity has doubled in the  last 30 years.

Childhood obesity is not a complicated issue to understand that is why I wanted to make a very simple and clear poster. I used a very bright yellow back ground so the photo of the child pops out at the viewer.  The text is black and bold highlighting the word STOP so that it also grabs your attention.
I believe that I was able to execute my message across by having a child handing away an apple as she reaches for the giant stick of butter. When parents  see this poster it is clear that children should be eating more fruits than fats.



Reference:
Marni Zalben for photo of young child (Penny Zalben)
Allan Avidano for Buttering sketch

Friday, March 1, 2013

Sketches for Child Obesity Awareness

My poster is going to be about raising awareness for Child Obesity. The first two sketches are ideas for the typography design. In the first one I introduce to you my slogan"Stop Buttering them up!" with bubble letters and a 3 dimensional stick of butter representing it's name.
The second photo is a little difficult to get because I am not that great at drawing also I had to take a photo of it. 
So what I am trying to portray in the second text sketch is to have the affect of dripping fat oil pulling down the letters.

Sketches 3 and 4  below are the ideas I have for the subject which will be a photo of  a child.This is were I am going to show one of the things that can cause obesity in young children which is fat. In one hand the child will be holding(licking) a stick of butter and in the other hand the child will be handing an apple away toward the camera. The next sketch just show a close up of some details I was considering adding like yellow tear drops running down the child's face and have the child sitting on a giant biscuit.